To succeed in today’s competitive market, brands must harness the power of brick-and-mortar stores, high-impact marketplaces, and influential pure play sites. The interconnected nature of the omnichannel market means that disruption in one channel can quickly affect others and many brands struggle to maintain control over their diverse paths to market.
In this session, discover how brands can implement effective channel control strategies across the entire omnichannel landscape to improve performance across all sales channels.
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