Ohio Passes HB272, INFORM Act: What Does It Mean for Sellers, Brands and Marketplaces?

Ohio Passes HB272 INFORM Act

Ohio takes a step to stop retail theft by signing into law HB 272. On April 6, 2022, Ohio’s governor signed into law HB 272, Ohio’s version of the Integrity, Notification, and Fairness in Online Retail Marketplaces for Consumers Act, otherwise known as the INFORM Act. This makes Ohio the third state to pass such a law, joining Arkansas and Colorado. While the INFORM Act won’t solve all the issues brands and consumers face on online marketplaces, it’s a step in the right direction.

What Does the Passing of Ohio HB272 INFORM Act Mean for Brands and Sellers?

Vorys eControl Partner, Adam Sherman, who testified before the Ohio House of Representatives and the Ohio Senate in support of the HB272 legislation, shared key points about the INFORM Act:

How this will impact online marketplaces?
What this will mean for brands?
What is the purpose of the laws?

Vorys eControl Is Here to Help Navigate Legislation

To read more about how this new legislation may affect your brand download our eBook, Ohio Passes the INFORM Act. You can also contact the Vorys eControl team directly for further guidance or information. We're always here to help.

Ohio Passes HB272, INFORM Act: What Does It Mean for Sellers, Brands and Marketplaces?