Diversion Diagnostics goes beyond traditional enforcement to address the root cause of product leaks. While conventional methods remove unauthorized sellers, they don’t solve the underlying problem. Product diversion often stems from a brand’s own sales practices, unvetted customers, or distributor leaks. Our Diversion Diagnostics white paper outlines strategic investigation methods for identifying sellers, uncovering relationships, and determining effective next steps, ranging from education to account termination.
Legal enforcement can’t solve every unauthorized seller problem. Sometimes, product diversion is caused by your own sales practices, such as promotions, liquidations, or unvetted customers. Identifying product source leaks can help prevent products from entering unauthorized sales channels and enable brands to maintain long-term marketplace control by avoiding diversion, rather than just reacting to it.
Let’s discuss how we can help you establish long-term marketplace control.
